Trade marketing: Sales promotion, merchandising, space management, category management, staff, tenders, sales, logistic, hypermarkets activities (up to 20.000 sq. m.) contracts and so on…
Knowleges and contacts: Exhibitions, professional seminars, presentations as visitor and as speaker: Euroshop (Dusseldorf), GlobalShop (Chicago, Las-Vegas), POPAI Salon Paris (Paris). Business trips to: Germany, USA, Canada, France, Holland. In the past - member of Point of Purchasing Advertising Institute (POPAI).
Marketing: Analytic, market researches and monitoring, competitors analyze, promo activity,
Design: Publishing and advertising design, Writing the books for designers and advertising managers.
Advertising: All mass-media channels (Press, Outdoor, TV, Radio) BTL- advertising experience, speechwriter experience, web-advertising and so on…
Computer - advanced user (all officve and design software)
Driving licence "B"
All Microsoft Office, Graphic: Corel, Illustrator, Photoshop, Freehand, Projects and 3D: AutoCAD, 3DMAX, layout and publishing: PageMaker, QuarkXPress, web-development (programming: MYSQ, JAVA, PHP, …) Trade systems: Microsoft AXAPTA, BASIS (OBI), Merchandising software: ACNielsen Spaceman 7.2 Network, peripherals, photo and so on…
Responsibility, Initiative, Sense of duty, sense of humor, Leadership, ability to supervise over people and processes, Aiming at the POSITIVE result, Healthy optimism and an active living position, Knowledge of bases of psychology of relationships (and sales.), Objectivity and impartiality in a situation assessment (I’m not a search «who is guilty?», but always «how to correct the mistakes?» was made).